ITP in the News

The Toronto Star has published an article about Rotman’s ITP. Excerpt:

Imagine you’re on the management team at Porter Airlines, the six-month-old commuter carrier running flights to Montreal and Ottawa from the Toronto City Centre Airport.

You’ve put together a presentation on Porter’s financial prospects and marketing strategy for potential new private equity investors.

But first, you have to pitch the plan to your board of directors. The board will ask tough questions and tell you whether you have a good case for raising money.

What would you say?

This would be a challenging assignment for any executive. The airline industry is fraught with risk and many small carriers are no longer flying.

It was even more challenging for first-year MBA students, who had to pitch a real-world company to a board made up of real businesspeople.

This was the course that made this quarter hard.

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